6 Best AI Voice Agent Platforms for Business Phone Calls (2026 Comparison)
Compare the top AI voice agent platforms: Leadlock, Vapi, Retell AI, Bland, Synthflow, and Assistable. Real pricing, latency, and which is right for your business.
- Most voice AI platforms are “orchestration layers” that stitch together STT→LLM→TTS—causing latency and stacked costs
- Advertised per-minute rates are misleading; real costs are 2-5x higher once you add all the pieces
- At $0.50/minute ($30/hour), you might as well hire a human—AI only makes sense when it’s actually cheaper
- Leadlock is true speech-to-speech with 100ms latency and $0.10/minute—no middleman markup
Here’s the problem with most voice AI platforms: they’re middlemen.
They stitch together speech-to-text from Deepgram, an LLM from OpenAI, and text-to-speech from ElevenLabs. Each hop adds latency. Each provider takes a cut. You end up paying $0.20-0.50 per minute for conversations with 1-3 second delays.
You can clone the sexiest voice alive with ElevenLabs. But if there’s a 3 second delay? All the magic is gone. Latency is the killer.
This guide compares the 6 best AI voice agent platforms for business phone calls. We’ll cut through the marketing and show you real costs, real latency, and why the architecture matters more than features.
The Orchestration Layer Problem (Why Most Platforms Have Latency)
Before comparing platforms, you need to understand why most voice AI is slow and expensive.
Here’s what most platforms do:
Audio In → Speech-to-Text → LLM → Text-to-Speech → Audio Out
That’s four separate systems. Four API calls. Four providers taking their cut. Each hop adds 200-500ms of latency. The result? 1-3 second delays that make conversations feel robotic.
Here’s what true speech-to-speech does:
Audio In → Native Multimodal Model → Audio Out
No transcription. No text. Just audio in, audio out. 100 milliseconds. That’s it.
This architectural difference is everything. Orchestration layers will always have latency—it’s baked into how they work. And they’ll always be expensive because they’re marking up multiple APIs.
Real Pricing vs. Advertised Pricing
Every platform advertises a low per-minute rate. Here’s what you actually pay:
| Platform | Advertised | Real Cost (All-In) | Why |
|---|---|---|---|
| Leadlock | $0.10/min | $0.10/min | True speech-to-speech, no middleman |
| Vapi | $0.05/min | $0.13-0.31/min | Platform + STT + LLM + TTS + telephony |
| Retell AI | $0.07/min | $0.13-0.31/min | Base + LLM + knowledge base + extras |
| Bland AI | $0.09/min | $0.15-0.25/min | Per-minute + $299-499/mo subscription |
| Synthflow | $0.08/min | $0.12-0.18/min | Per-minute + workflow fees |
| Assistable | ~$0.10/min | $0.15-0.25/min | Same orchestration layer problem |
The math that matters:
- $0.50/minute = $30/hour → Just hire a human at this point
- $0.10/minute = $6/hour → Now AI actually makes sense
The 6 Best AI Voice Agent Platforms
1. Leadlock - Best Overall (True Speech-to-Speech)
Best for: Agencies, SMBs, anyone who wants real AI phone conversations without the latency
Leadlock is the first true speech-to-speech platform. Not an orchestration layer. Not a middleman stitching together APIs. Native multimodal AI that processes audio directly.
| Feature | Details |
|---|---|
| Architecture | True speech-to-speech (no STT/TTS) |
| Latency | 100ms |
| Real Cost | $0.10/minute (no hidden fees) |
| Setup Time | Under 5 minutes |
| GHL Integration | Instant one-click |
Why Leadlock Wins:
- 100ms latency - Conversations feel human. No awkward pauses.
- $0.10/minute, period - No stacked API costs. No subscription fees. No surprises.
- True speech-to-speech - Native multimodal model, not STT→LLM→TTS
- Goal-oriented prompting - No weird technical prompts. Tell it a goal, it just does it.
- Live in 5 minutes - No SIP trunks, no carrier config, no developer needed
The Cost Comparison:
At Leadlock’s $0.10/minute, you’re paying $6/hour for AI that works 24/7.
At competitors’ real rates of $0.25-0.50/minute, you’re paying $15-30/hour. At that point, why not just hire someone?
Pro Tip: If you’re an agency using GoHighLevel, Leadlock has instant one-click GHL integration. No other platform does this as seamlessly.
2. Vapi - Best for Developers
Best for: Technical teams building custom voice applications
Vapi is a powerful developer platform. You can mix-and-match STT providers (Deepgram, Google), LLM providers (OpenAI, Anthropic), and TTS providers (ElevenLabs, PlayHT). Maximum flexibility.
| Feature | Details |
|---|---|
| Architecture | Orchestration layer (STT→LLM→TTS) |
| Advertised Price | $0.05/min platform fee |
| Real Cost | $0.13-0.31/min (all components) |
| Setup Time | Hours to days |
| Target Market | Developers |
Strengths:
- Maximum provider flexibility
- Good documentation
- Active developer community
- Powerful for custom builds
The Catch:
That $0.05/minute is just the platform fee. Add Deepgram for STT ($0.01/min), OpenAI for the LLM ($0.02-0.20/min), ElevenLabs for TTS ($0.04/min), and Twilio for telephony ($0.01/min). Your real cost is $0.13-0.31/minute.
And because it’s STT→LLM→TTS under the hood, you still have the latency problem.
3. Retell AI - The Established Player
Best for: Mid-market companies who want a proven platform and don’t mind paying more
Retell is the OG that everyone else copies. Solid platform, good technology. They’ve invested heavily in conversation quality and it shows.
| Feature | Details |
|---|---|
| Architecture | Orchestration layer (STT→LLM→TTS) |
| Advertised Price | $0.07/min base |
| Real Cost | $0.13-0.31/min (all components) |
| Compliance | HIPAA, SOC2 |
| Target Market | Mid-market, healthcare |
Strengths:
- Established, proven platform
- HIPAA compliant
- Good conversation quality
- On-premise options available
The Catch:
Same fundamental problem—still an orchestration layer. Their $0.07/minute base becomes $0.13-0.31/minute once you add LLM costs, knowledge base fees ($0.005/min), and branded caller ID ($0.10/call).
At those prices, you’re approaching “just hire a human” territory.
4. Bland AI - Best for Enterprise
Best for: Fortune 500 companies with complex compliance requirements and weeks to implement
Bland AI targets the enterprise market. Custom deployments, white-glove onboarding, advanced compliance features.
| Feature | Details |
|---|---|
| Architecture | Orchestration layer |
| Per-Minute | $0.09/min |
| Subscription | $299-499/month required |
| Setup Time | Weeks with onboarding |
| Target Market | Enterprise |
Strengths:
- Enterprise compliance
- Custom deployment options
- White-glove support
- High concurrency limits
The Catch:
$0.09/minute sounds reasonable until you add the $299-499/month subscription, TTS charges, and transfer fees. And it’s still STT→LLM→TTS with the same latency issues.
For a Fortune 500 with budget to burn, maybe. For everyone else? Overkill.
5. Synthflow - Mid-Market Alternative
Best for: Companies wanting a middle-ground option
Synthflow sits in the middle. More accessible than Bland, more features than basic tools. Decent platform, growing integration list.
| Feature | Details |
|---|---|
| Architecture | Orchestration layer |
| Price Range | $0.08-0.13/min |
| Volume Discount | Down to $0.07 at 400k+ min |
| Target Market | Mid-market |
Strengths:
- Reasonable pricing
- Growing integrations
- Salesforce integration
- Volume discounts available
The Catch:
Same orchestration layer architecture. Same latency problems. Same stacked costs.
Not as fast as Leadlock, not as flexible as Vapi, not as established as Retell. Jack of all trades, master of none.
6. Assistable - The Retell Clone
Best for: People who don’t know Leadlock exists yet
Here’s the real talk: Assistable is basically a watered-down Retell AI clone that’s always 10 steps behind. They copy features, but they’re perpetually playing catch-up.
| Feature | Details |
|---|---|
| Architecture | Orchestration layer |
| Market Position | Retell clone, always behind |
| GHL Integration | Has it, but unstable |
| Stability | Issues reported |
Strengths:
- Direct GHL integration available
- Works for basic use cases
- Familiar if you know Retell
The Catch:
Same orchestration layer. Same latency. Same stacked pricing. Plus stability issues—things break.
To their credit, they do have GHL integration. But it’s not as stable as it should be. Leadlock is what Assistable should have been—same market, same use case, but with true speech-to-speech instead of the STT→LLM→TTS chain.
Platform Comparison at a Glance
| Platform | Architecture | Latency | Real Cost | GHL Integration |
|---|---|---|---|---|
| Leadlock | Speech-to-speech | 100ms | $0.10/min | Instant |
| Vapi | Orchestration | 1-2s | $0.13-0.31/min | Manual |
| Retell AI | Orchestration | 1-2s | $0.13-0.31/min | Manual |
| Bland AI | Orchestration | 1-2s | $0.15-0.25/min | Custom |
| Synthflow | Orchestration | 1-2s | $0.12-0.18/min | Limited |
| Assistable | Orchestration | 1-2s | $0.15-0.25/min | Has it, unstable |
How to Choose the Right Platform
Choose Leadlock if:
- You want true speech-to-speech with 100ms latency
- You want transparent pricing ($0.10/min, no surprises)
- You’re an agency using GoHighLevel
- You want to be live in 5 minutes, not 5 days
- You want goal-oriented prompting (tell it what you want, it does it)
Choose Vapi if:
- You have developers on staff
- You need maximum customization
- You want to mix and match AI providers
- You’re building something highly custom
- You’re okay with higher real costs for flexibility
Choose Retell AI if:
- You need HIPAA compliance
- You want an established, proven platform
- You have budget for premium pricing
- You’re mid-market or enterprise
Choose Bland AI if:
- You’re a Fortune 500
- You need enterprise compliance
- You have weeks for implementation
- Budget isn’t a constraint
Skip Assistable because:
- Leadlock does everything Assistable does, with true speech-to-speech, more stability, and better pricing
The Bottom Line
Most voice AI platforms are middlemen. They stitch together APIs, mark them up, and call it a product. The result? Latency and stacked costs that approach “just hire a human” territory.
Leadlock is different. True speech-to-speech. 100ms latency. $0.10/minute with no hidden fees. For agencies and SMBs who want their phones answered by AI that actually sounds human, there’s no comparison.
If you’re a developer building something custom, Vapi gives you flexibility. If you’re enterprise with complex compliance, Retell or Bland might fit. But for everyone else? Leadlock delivers conversations that feel human at a price that makes AI actually make sense.
Ready to stop paying middleman prices for robot conversations? Leadlock gets your AI voice agent live in under 5 minutes—with 100ms latency and $0.10/minute pricing. Start your free trial.
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